We are looking for a skilled and results-driven SEO Specialist to improve website visibility, organic traffic, and search engine rankings. The ideal candidate should have strong knowledge of on-page SEO, off-page SEO, technical SEO, keyword research, and analytics tools.
As an SEO Specialist, you will be responsible for optimizing website content, conducting keyword research, managing backlinks, improving site performance, tracking SEO metrics, and implementing SEO strategies to increase organic growth. This role requires analytical thinking, up-to-date SEO knowledge, and the ability to work with content, development, and marketing teams.
Key Responsibilities:
- Perform keyword research and competitor analysis
- Optimize website content (on-page SEO: titles, meta, headings, URLs)
- Manage off-page SEO activities including link building
- Improve technical SEO: site speed, indexing, crawl issues
- Monitor website performance using Google Analytics & Search Console
- Track rankings, traffic, CTR and SEO KPIs
- Coordinate with content writers and developers for SEO tasks
- Prepare SEO reports and performance analysis
Required Skills:
- Strong knowledge of on-page, off-page & technical SEO
- Experience with Google Analytics, Search Console & SEO tools
- Keyword research, content optimization & link building skills
- Understanding of search engine algorithms and updates
- Basic knowledge of HTML, CMS (WordPress) is a plus
- Analytical mindset with reporting and data interpretation skills